Gainesville native Ronda Rich has written more than 900 columns for newspapers in the past 15 years, or hundreds of thousands of words at an average of five columns a week. “What I’ve discovered is that people like to remember — they don’t like to be reminded in today’s world,” Rich said about her writing. “That’s what I set out every week to do — is to give my readers 15 minutes of remembering, not being reminded.”